What Should Cruise Agents Do to Increase Revenue in 2015?

By: Susan Young As cruise sellers look ahead to Wave Season and taking advantage of new cruise products in 2015, Travel Agent asked several trade and cruise executives what agents should do 2015 to ensure success and increased revenue. Much of their advice goes back to the basics of being a proactive, professional agent. Here’s a sampling of their feedback. Become a Product Expert Product knowledge is absolutely imperative, believes John Lovell, president of Vacation.com: “To ensure their cruise business revenue increases in the coming year, agents definitely need to…

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