Sweden’s foreign tourist figures fail to impress

Back in 2009, the Swedish tourism industry expected turnover from tourists to Sweden would double to 500 billion kronor ($74.4 billion) by 2020. However, lackluster spending by foreign tourists has forced the Swedish Travel and Tourism Industry (RTS) to lower their expectations to 451 billion. “It’s the foreign tourism that’s not growing at the speed we anticipated,” said Jan Lundin of the RTS to Dagens Industi newspaper (DI). “Swedish tourism continues to grow, however”. In fact, tourism in Sweden is continuing to grow as an overall trend, and experts insist…

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